Co-regulation
The new media law opened the way by applying the subsidiary principle and enabling the Media Council thereby to provide supervisory rights for trade organisations in respect of persons & enterprises operating in the sectors, industries and sub-domains subject to the statute. The co-regulation organisation is entitled to investigate complaints referring to advertisements injurious to human dignity and religious or ideological belief, the application of promotional techniques not detectable consciously; to advertisement promoting smokables, firearms, munitions, explosives, medicines obtainable only on prescriptions of doctors or to advertisement contents injurious to and associated with the dishonest influencing of minors, respectively.
Co-regulation, naturally, does not replace the autonomous self-regulating activity of ÖRT (the Self-Regulation Association of Advertisers) – based on the Ethical Code of Hungarian Advertisers – but complements it with the stipulations of the behavioural code forming the appendix of the administrative agreement entered into by and between ÖRT and the Media Council.
Submission of reguest
Guide for the submission of request